Wednesday, June 12, 2013

Behind the Ad: The DCCC uses Spanish-language ads to attack Republicans

By Richard K. Barry

Who: The Democratic Congressional Campaign Committee (DCCC)

Where: Colorado, Texas, Minnesota, Nevada, California, New Mexico, Virginia

What's going on: Last week the House voted against the Dream Act, a bill that would provide conditional permanent residency to certain classes of immigrants.  Now the DCCC is targeting Republicans who were on the wrong side of the legislation with a new Spanish-language radio ad. Those getting the unwanted attention are: Reps. Mike Coffman (Colo.), Blake Farenthold (Texas), John Kline (Minn.), Joe Heck (Nev.), Buck McKeon (Calif.), Gary Miller (Calif.), Erik Paulsen (Minn.), Steve Pearce (N.M.), and Frank Wolf (Va.).

I never paid enough attention in the 3 or 4 years of Spanish I took in school to know what is being said, but it probably has something to do with the fact that Republicans will never get much above 25% of the Hispanic vote until they wake up and smell the café.

One funny thing is the ad is running in some districts that don't have much of a Hispanic vote, so it is clearly meant for a wider audience. 


(Cross-posted at Phantom Public.)

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