Sunday, December 30, 2007

RIAA runs amok

By Libby Spencer

Back in the dark ages when I was young, musicians used to make vinyl albums. If you only wanted one song, you could buy a 45, which for you young folks who might not remember, was a little vinyl disk that required an insert so you could play it on your Hi-Fi. The first 45 I bought was Roses are Red by Bobby Vinton. The second was the Beatles, I Want to Hold Your Hand but I bought it for the B-side, This Boy.

Eventually, technology evolved to enable you to record from the albums to tape and this was good. Rarely does anyone love every song on an album and this allowed the listener to assemble compilations of their favorite songs. The industry whined about copyrights then too, but they didn't sue anyone since you still had to buy the album to get the songs and besides there was no practical way to track who was trading cassettes with their friends.

Now the latest technology allows the listener to download music without ever visiting a record store and share it much more widely. It also allows the record companies to track who is doing the sharing. I'll admit, I do have a little sympathy for the recording companies. To some extent, file sharing with hundreds or thousands of strangers starts to resemble stealing and the industry should be able to protect its product, but this is definitely a step that goes too far.

Now, in an unusual case in which an Arizona recipient of an RIAA letter has fought back in court rather than write a check to avoid hefty legal fees, the industry is taking its argument against music sharing one step further: In legal documents in its federal case against Jeffrey Howell, a Scottsdale, Ariz., man who kept a collection of about 2,000 music recordings on his personal computer, the industry maintains that it is illegal for someone who has legally purchased a CD to transfer that music into his computer.

This is such a greedy and stupid move. The industry needs to realize that it can't have complete control over its product once its sold, especially when their product isn't all that great anymore. Just as in every media format, the music industry has consolidated to the point where creativity is stifled and only a handful of artificially assembled groups get promoted. Most of them aren't really that good.

More and more musicians, in response to being shut out or otherwise exploited by the big labels, are taking their work directly to the public via the internet. Many give their work away for free to promote their tours. It's a model consumers have responded to positively. The recording industry could take a lesson here and adapt their own business model because if it continues to try to criminalize its remaining consumer base by threatening them with draconian rules of use, that base is likely to disappear altogether.

(Cross-posted at The Impolitic.)

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6 Comments:

  • Like you, Libby, I have some sympathy for the record companies. But much more for the artists themselves. A band like Radiohead can sell its album over the internet, but mosts artists, I assume, still rely on record sales and download fees. File "sharing," it seems to me, hurts the artists -- the record companies will always find a way to make money.

    I'm not sure what the answer is, but criminalizing file sharers isn't part of it. Money can still be made in brick-and-morter shops, as well as online.

    Your post reminded me of a scene in one of my favourite movies of all time, Almost Famous. It's when the young aspiring music critic finds his sister's albums under her bed, where she left them for him before leaving home. He touches them -- really, he discovers them -- in an intensely erotic way, at one point stroking Joni Mitchell's face. Crowe's film is all sentimentality, but what he reminds us is that, once upon a time, and not so long ago, music was magic. It wasn't just a video or a download, a file on your computer or one of countless thousands of items on yoru iPod. Music meant something: socially, politically, personally. I was too young to experience that time -- I was born in 1972 -- but my appreciation of music, and of the packaging of music, the album, is of that time. A CD can't match an LP, but I collect Pink Floyd vinyl, for example, and I still make a point of buying a CD instead of downloading a few songs from an online store. This makes me something of a reactionary, I suppose, but I am not a Luddite. There is much about technology's impact on music that can be celebrated. I, too, have an MP3 player, and I listen to it a lot. I, too, rip CDs onto my computer. But I am saddened by what has been lost. Once upon a time, having a copy of Sgt. Pepper's or Dark Side or one of the other great albums meant something. Now they're just electronic files, inhabiting virtual spece devoid of any such meaning and impact.

    By Blogger Michael J.W. Stickings, at 5:34 PM  

  • Say Hey Libby

    Great comment by Michael ...

    However I don't share the sentiment about the recording companies .. They have - historically, and to this day - screwed both their artists and the buying public, so it's the bed-you-sleep-in thing ...

    As to the internet, downloading et al, they didn't just miss the boat, they don't even see the ocean ...

    Like Michael, I still buy CD's, in brick-and-mortar stores (fake, as increasingly you have to go to mall) and I make compilations from them, on a CD Burner Deck, not the computer

    Check out ArtistDirect ... The great composer (Jazz) Maria Schneider moved over to there and has said she's sold more of one CD and made more money this way, than all her record company deals combined ...

    The record companies will soon be reduced to simply catalog outfits, as the technology continues to grow and gives artists all the tools they need

    Peace
    JTD

    By Blogger 13909 Antiques, at 8:33 PM  

  • You're so right Michael. I do have a lot more sympathy for the artists and on some level think the record companies deserve to be ripped off for exploiting the talent so shamelessly. And you're so right about vinyl albums. The covers were works of art. It's really not the same with CDs.

    JTD, as I said I have only a tiny bit of sympathy for the companies and I agree. They're failing to adapt and will be reduced to a diminished position in the business, or least I hope so. They do deserve to go down.

    By Blogger Libby Spencer, at 7:36 AM  

  • Vinyl indeed. I bet you young whipper snappers don't even remember 78's much less wax cylinders.

    I think it's plain that the role of the recording business and perhaps the publishing business as middle men is declining and will continue to decline as the technology makes them less necessary.

    By Blogger Capt. Fogg, at 9:00 AM  

  • thanks a lot.

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